The auto industry is struggling hard to release itself from the clutches of the ongoing slump, but it seems like a tough task. Meanwhile, we will witness its influence on Asia’s largest motor show – Auto Expo 2020, which is scheduled to start from February 7 and will last till February 12.
A recent report from ACI reveals that some of the major two-wheeler brands of India have decided to bunk the event and only 3 major brands (Suzuki, Vespa, Aprilia) have confirmed their participation in spite of the fact that the dates of the Auto Expo 2020 were announced two months back.
Hero MotoCorp, which is a well-known scooter and motorcycle manufacturer in India will not be participating while premium brands like Triumph Motorcycles, BMW-Motorrad, Harley-Davidson, Ducati, MV Agusta, and Kawasaki will also not have a stand at the event.
Other major brands like Honda, Jawa, Bajaj (including KTM), Yamaha, Royal Enfield, and TVS Motor are also not looking forward to participating in Auto Expo 2020. As of now, there is no confirmation regarding the newcomer brands like Gemopai, Emflux, Revolt Motors, Ultraviolette Automotive, Blacksmith, and Techo Electra.
Although the slowdown in the Auto Industry is one of the key factors for brands to opt-out from the Auto Expo yet there are other reasons that have contributed to brands withdrawing from the event. The switch to BS-VI norms, low sales of products, and the high cost of participation are also the reasons behind their decision.
A senior official from Bajaj Auto said in a recent interview, “Bajaj Auto does not participate in the (Auto) Expo and yet it has performed better than its peers this year. There is no direct correlation to the footfalls gained at the stall at the Expo to actual sales in the market. In these trying times, it is better to use the given financial resources judiciously.”
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