TVS Apache vs Bajaj Pulsar (Detailed Sales Analysis): Bajaj Pulsar and TVS Apache are the two closest possible rivals in Indian automotive industry. Both have the highest level of trust among all other products above 150cc engine category in India. Locking horns from more than a decade in India, Bajaj Pulsar and TVS Apache now have a long list of products under their lineup. Sales comparison seen here includes multiple products under both Pulsar as well as Apache range.
January was a decent month for both Apache and Pulsar series. Pulsar gained significant amount in May and September 2018 while Apache posted the higher ever figure in September. October 2018 was the month with the highest sales for the Pulsar, bringing more than twice the number than Apache. March 2018 saw the closest positioning of both brands with a gap of less than 10,000 units.
Price range for both products varies largely but the majority of sales comes from their 150cc variants. These are considered best for their frugal nature and mileage friendly engines. The Pulsar 150 can be had in Neon, single disc and dual disc variant while Apache 160 comes in both 2-valve and 4-valve option. The Pulsar can also be had in the dual-disc equipped NS160 variant for a comparable price tag to Apache 160 4V.
Month | Bajaj Pulsar | TVS Apache |
January 2018 | 56,919 Units | 32,889 Units |
February 2018 | 60,772 Units | 34,361 Units |
March 2018 | 53,507 Units | 46,627 Units |
April 2018 | 67,712 Units | 44,245 Units |
May 2018 | 70,056 Units | 43,829 Units |
June 2018 | 71,593 Units | 43,339 Units |
July 2018 | 63,388 Units | 33,324 Units |
August 2018 | 70,051 Units | 39,180 Units |
September 2018 | 89,374 Units | 55,810 Units |
October 2018 | 90,363 Units | 41,821 Units |
Total Sales | 6,93,735 Units | 4,15,425 Units |
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