TVS Motor Company has finally set a foothold in the United Arab Emirates (UAE) with the introduction of a new flagship showroom in partnership with Al Yousuf MC, a subsidiary of Al Yousuf LLC. The new showroom has been inaugurated at Sheikh Zayed Road in Dubai. In addition to offering the sales, the all-new outlet will offer service facilities as well as spare parts.
The partnership has allowed TVS Motor to introduce a variety of motorcycle and scooter variants in its portfolio in UAE. The customers can avail the Apache RR 310, Apache RTR 200 4V, Apache RTR 160 4V, and the Apache RTR 180 Race Edition at the new showroom while the brand is also offering the scooters like NTorq 125, Jupiter and the WEGO. In addition to these, the TVS HLX 150 and HLX 125 will also be made available at the showroom in the coming days.
Commenting on expanding their reach in UAE, R Dilip, Executive Vice President, International Business, TVS Motor Company stated – “We are delighted to expand our presence in the UAE market with Al Yousuf MC. They have rich experience in the region and share our ethos of keeping customers at the centre of our offerings. The marquee showroom inaugurated here in Dubai will help us consolidate our presence in the region. The showroom, which demonstrates our commitment to the market, will host products across segments and fulfil the diverse requirements of customers in the region.”
The brand further believes that the location of the new showroom in Dubai’s automobile hub will ultimately lead to better initial sales and allow them to offer the customers with solid service and spare support to leave a positive impact for the future. In addition to this, the brand is also planning on unveiling its BS6 range of products in the Indian market in the coming months.