The Honda Elevate Apex Summer Edition has arrived, bringing with it a fresh set of features and a more appealing price tag. This new edition aims to attract buyers looking for a stylish and functional SUV without breaking the bank. Let’s dive into what’s new and noteworthy about this summer edition.
Key Takeaways
- The Honda Elevate Apex Summer Edition features a larger 9-inch infotainment screen for better usability.
- It includes a 360-degree camera, enhancing safety and parking ease, a first for Honda in this segment.
- The starting price for this edition is now at Rs 12.39 lakh, making it more accessible than previous models.
- Interior upgrades include dual-tone color schemes and optional ventilated seats for added comfort.
- A government-approved CNG retrofit kit will be available, promoting fuel efficiency and eco-friendliness.
Enhanced Features In The Honda Elevate Apex Summer Edition
The Honda Elevate Apex Summer Edition is here, and it’s packing some cool upgrades! Honda seems to be trying to keep things fresh with this new edition, especially with the slightly lower price tag. Let’s check out what’s new.
Larger Infotainment Screen
One of the most noticeable changes is the upgraded infotainment screen. It’s now a 9-inch unit, a step up from the 8-inch screen found in the standard V trim. This bigger screen should make things easier to see and use, especially when navigating or using apps. It’s a welcome change, and hopefully, Honda will roll this out to other Elevate trims soon.
360-Degree Camera Integration
This is a big one! The Apex Summer Edition is the first Honda on sale today to feature a 360-degree camera. This will definitely help with parking and maneuvering in tight spots. It’s integrated into the new 9-inch infotainment screen, making it easy to see what’s around you. I think this is a feature that a lot of people have been asking for, and it’s great to see Honda finally adding it.
Cosmetic Updates
Of course, it wouldn’t be a special edition without some cosmetic tweaks. The Apex Summer Edition gets some unique badging to set it apart from the standard Elevate. These little touches add a bit of flair and make it clear that you’re driving something a little different. It’s not a complete makeover, but it’s enough to make it stand out. The Honda Elevate Apex Edition also includes other paraphernalia.
Overall, the enhanced features in the Honda Elevate Apex Summer Edition make it a more attractive package. The larger infotainment screen and 360-degree camera are practical upgrades that should improve the driving experience. The cosmetic updates are a nice touch, too. It’s a solid offering from Honda, especially at the revised price point.
Pricing Strategy For The Summer Edition
Revised Price Points
The Honda Elevate Apex Summer Edition is hitting the market with a revised pricing strategy aimed at attracting more buyers. The starting price is now set at Rs 12.39 lakh (ex-showroom) for a limited time. This is a notable adjustment from the previous Apex Edition, making it a more accessible option for those looking for a feature-rich SUV. This move reflects Honda’s effort to stay competitive in a crowded market segment.
Comparison With Previous Editions
When the Elevate Apex Edition launched in September 2024, the V MT Apex Edition started at Rs 12.86 lakh (ex-showroom), and the VX CVT Apex Edition went up to Rs 15.25 lakh. The new Summer Edition undercuts these prices, offering a more affordable entry point. Here’s a quick comparison:
| Edition | Starting Price (Ex-Showroom) | Key Features |
|---|---|---|
| Apex Edition (Sept 2024) | Rs 12.86 lakh | Apex Edition badges, cosmetic updates |
| Apex Summer Edition | Rs 12.39 lakh | Larger infotainment screen, 360-degree camera |
This price reduction, coupled with the added features, makes the Summer Edition a compelling choice. The on-road price in Greater Noida for the standard Elevate starts higher, so this edition offers good value.
Limited Time Offers
To further sweeten the deal, Honda is introducing the Apex Summer Edition with limited-time offers. These could include extended warranties, attractive financing options, or bundled accessory packages. Keep an eye out for these deals, as they can significantly reduce the overall cost of ownership. These offers are designed to create a sense of urgency and encourage potential buyers to make a purchase sooner rather than later.
Honda is clearly trying to boost sales with this new edition. The lower price point, combined with the added features, is a smart move to attract a wider range of customers. It will be interesting to see how this impacts their sales figures in the coming months.
Interior Comfort And Design Updates
Dual Tone Interiors
Okay, so the big thing everyone’s talking about is the new dual-tone interior. It’s not just a splash of color here and there; they’ve really gone for a complete makeover. The ivory and black combo looks pretty slick, and it definitely makes the cabin feel more spacious. It’s a nice change from the usual all-black interiors you see everywhere. I think it’s a smart move to give buyers a more premium feel without actually breaking the bank. It’s all about that perceived value, right?
Leatherette Upholstery
Let’s be real, real leather is expensive. So, the Elevate Apex Summer Edition is rocking leatherette, which is basically fancy vinyl. But honestly? It feels pretty good. It’s soft to the touch, and it looks way more upscale than regular fabric. Plus, it’s easier to clean, which is a huge win if you have kids or pets. The stitching details are also a nice touch, adding to the overall premium vibe. I’m not saying it’s the same as real leather, but for the price point, it’s a solid upgrade.
Optional Ventilated Seats
Okay, this is where things get interesting. Ventilated seats? In this price range? That’s pretty impressive. If you live somewhere hot, like I do, this is a game-changer. No more sticking to your seat on those scorching summer days. It’s an optional extra, so you’ll have to pay a bit more, but honestly, it might be worth it. I mean, who doesn’t want a cool breeze on their backside during a long drive? It’s the little luxuries that make a difference, and premium features like these can really set a car apart.
Honestly, the interior updates on the Elevate Apex Summer Edition are a pleasant surprise. They’ve managed to make the cabin feel more premium and comfortable without significantly increasing the price. It’s a smart move that will definitely appeal to a lot of buyers.
Performance Specifications Of The Elevate Apex
Okay, let’s talk about what makes the Elevate Apex Summer Edition tick. It’s not all just looks and fancy screens, right? We need to know what’s under the hood.
Engine Details
The Elevate Apex Summer Edition uses the same reliable 1.5L 4-cylinder naturally aspirated petrol engine. It’s a workhorse, plain and simple. This engine is designed for everyday driving, not setting any speed records. It’s the same engine found in the regular Elevate, so no surprises there. It generates 119 bhp of peak power and 145 Nm of peak torque. It’s a decent amount of power for city driving and comfortable highway cruising.
Transmission Options
You get two choices here: a 6-speed manual gearbox or a CVT (Continuously Variable Transmission). The manual is for those who like to be in control, shifting gears themselves. The CVT is for those who prefer a smoother, more relaxed driving experience. It’s all about personal preference. The Elevate VX CVT offers a seamless driving experience, perfect for navigating city traffic.
Ground Clearance and Boot Space
These are two important factors for Indian roads. The Elevate boasts a ground clearance of 220 mm. This is great for tackling potholes and speed breakers without scraping the bottom of the car. The boot space is also generous, offering up to 458L of capacity. That’s enough for luggage for a weekend trip or a big grocery run. Here’s a quick rundown:
- Ground Clearance: 220 mm
- Boot Space: 458L
- Engine: 1.5L Petrol
Overall, the Elevate Apex Summer Edition offers a practical and capable driving experience. It’s not a sports car, but it’s a comfortable and reliable SUV for everyday use. The engine is adequate, the transmission options are versatile, and the ground clearance and boot space are well-suited for Indian conditions. It’s a solid package for the price. The fuel efficiency is also pretty good, which is a bonus these days.
CNG Retrofit Kit Availability
Government Approval
Good news for those looking to save on fuel costs! The Honda Elevate Apex Summer Edition may come with a government-approved CNG retrofit kit. This is the same kit that’s already available for the Amaze and standard Elevate models. It’s a big step towards making the Elevate more economical to run, especially with rising fuel prices.
Compatibility With Elevate Models
It’s expected that the CNG kit will be compatible across different Elevate models, including the new Apex Summer Edition. However, it’s always best to double-check with your local Honda dealer to confirm compatibility with your specific trim and engine type. Installation should be straightforward, but make sure it’s done by a certified technician to maintain your warranty and ensure safety.
Impact On Fuel Efficiency
While the initial cost of the CNG kit might seem high, the long-term savings on fuel can be significant. CNG is generally cheaper than petrol, so you’ll be spending less every time you fill up. However, keep in mind that converting to CNG can slightly reduce the car’s power output and might affect the overall driving experience. The mileage might also change a bit, so it’s worth considering if the savings outweigh any potential performance trade-offs.
Switching to CNG can be a smart move for budget-conscious drivers. It’s not just about saving money; it’s also about reducing your carbon footprint. CNG is a cleaner-burning fuel compared to petrol, which means fewer emissions and a smaller impact on the environment.
Market Positioning And Sales Strategy
Target Audience
The Honda Elevate Apex Summer Edition is aimed at young professionals and families looking for a stylish and feature-rich SUV without breaking the bank. Specifically, we’re targeting individuals who value technology, comfort, and a bit of flair in their vehicles. These are people who are active on social media, appreciate modern design, and are willing to pay a bit extra for added features and a unique look. We also think it will appeal to people who are looking for a reliable and fuel-efficient vehicle for daily commutes and weekend getaways.
Sales Goals For 2025
Our sales target for the Elevate Apex Summer Edition in 2025 is to achieve a 15% increase in overall Elevate sales compared to the previous year. This will be achieved through a combination of marketing efforts, competitive pricing, and highlighting the unique features of the Summer Edition. We plan to focus on digital marketing, social media campaigns, and partnerships with influencers to reach our target audience. We’re also planning several promotional events and test drive opportunities to generate excitement and drive sales. Here’s a breakdown of our projected sales:
| Quarter | Projected Sales | Percentage of Total Elevate Sales |
|---|---|---|
| Q1 | 3,000 | 12% |
| Q2 | 3,500 | 14% |
| Q3 | 4,000 | 16% |
| Q4 | 4,500 | 18% |
Competitive Analysis
The compact SUV market is crowded, with strong contenders like the Hyundai Creta, Kia Seltos, and Maruti Suzuki Grand Vitara. The Elevate Apex Summer Edition aims to stand out by offering a unique combination of features and value. Here’s how we stack up against the competition:
- Hyundai Creta: Strong brand recognition, but lacks some of the unique styling of the Elevate Apex.
- Kia Seltos: Stylish design, but can be pricier than the Elevate Apex.
- Maruti Suzuki Grand Vitara: Fuel-efficient, but may not appeal to buyers looking for a more premium experience.
Our strategy is to position the Elevate Apex Summer Edition as the best value proposition in the segment, offering a compelling blend of features, style, and affordability. We believe the added features and competitive pricing will attract buyers who are looking for something different from the mainstream options.
Customer Reactions And Feedback
Initial Impressions
So, what are people saying about the Honda Elevate Apex Summer Edition? Well, the initial buzz seems pretty positive. A lot of folks are digging the bigger screen and the 360 camera. It’s like Honda actually listened to what people wanted. I saw one comment online that said, “Finally, a car that feels like it’s from this decade!” which I thought was pretty funny, but also telling. People are noticing the upgrades, and that’s a good start. I think the cosmetic changes are a nice touch too.
User Reviews
Okay, so initial impressions are one thing, but what about the actual reviews? It’s still early days, but the reviews are starting to trickle in. Here’s a quick rundown:
- The Good: People are loving the tech upgrades, especially the infotainment system. The dual-tone interiors are also getting a lot of love. The price drop is a major win, obviously.
- The Not-So-Good: Some people are saying the engine could use a little more oomph. Others are wishing for more color options. And a few are complaining about the wait times for delivery. I saw one user complain about the Honda Elevate not having enough legroom in the back.
- The Bottom Line: Overall, the reviews are leaning towards positive. It seems like Honda addressed some of the earlier complaints and made a solid update.
Market Reception
How’s the Elevate Apex Summer Edition doing in the market? It’s hard to say for sure without the official sales numbers, but things are looking promising. Dealerships are reporting a surge in inquiries, and test drives are booked solid for the next few weeks. The lower price point is definitely helping to attract buyers who might have been on the fence before.
It’s not perfect, but it’s a step in the right direction. Honda seems to be trying to stay competitive, and this summer edition is a good way to do it. I’m curious to see how it stacks up against the competition in the long run.
Final Thoughts on the Honda Elevate Apex Summer Edition
In summary, the Honda Elevate Apex Summer Edition is shaping up to be a solid choice for those looking for a stylish and feature-rich SUV without breaking the bank. With a starting price of Rs 12.39 lakh, it offers a good mix of new tech like the larger infotainment screen and the 360-degree camera, even if some features like ventilated seats are still optional. Honda seems to be listening to customer feedback and making adjustments to stay competitive. If you’re in the market for a new SUV, this one definitely deserves a look.
Frequently Asked Questions
What are the new features in the Honda Elevate Apex Summer Edition?
The new Honda Elevate Apex Summer Edition has a bigger 9-inch infotainment screen, a 360-degree camera, and some cosmetic updates.
How much does the Honda Elevate Apex Summer Edition cost?
The starting price for the Honda Elevate Apex Summer Edition is Rs 12.39 lakh, which is lower than the previous model.
What changes have been made to the interior of the car?
The interior features dual-tone colors, leatherette seats, and there are optional ventilated seats available.
What engine powers the Honda Elevate Apex?
The Honda Elevate Apex is powered by a 1.5L 4-cylinder petrol engine that produces 119 bhp.
Is there a CNG option available for the Honda Elevate?
Yes, there is a government-approved CNG retrofit kit available for the Elevate models.
How have customers reacted to the new Honda Elevate?
Initial customer feedback has been positive, with many appreciating the new features and lower price.
