New Mahindra Thar #1 Auction Bid Touches INR 87 lakh: The online auction for the New Thar wearing Serial Number 1 is now live and the current top bid stands at INR 87.25 lakhs. The auction bid is expected to breach INR 1 crore mark very soon. The online auction is going to end on September 29 while the official launch of New Mahindra Thar will take place on October 2, 2020.
You can also register yourself here to bid for the Thar #1 and can place a bid in multiples of INR 25,000. The bidding started on Septemeber 24 with a reserve price of INR 25 lakhs. As we reported earlier, the amount raised from the auction will be donated to either Naandi Foundation, Swades Foundation, or PM CARES fund to help India battle COVID-19. Here is what the brand has to say about it:
“Here’s your once-in-a-lifetime opportunity to be the First to own the All-New Thar — a modern take on a glorious icon. This new rendition is packed to the gills with tech and safety features, and is yet, quintessentially, the incredibly powerful Thar.”
“To celebrate 75 glorious years of Mahindra, we’re auctioning the All-New Thar #1. Mahindra will match the amount raised at the auction and the entire proceeds from the auction will be donated to either Naandi Foundation, Swades Foundation, or PM CARES fund, as chosen by you, to help India battle COVID-19.”
“A customised badge on the vehicle with your initials, serial no.1 on the decorative VIN plate on the dashboard and leatherette seats with a choice of below variants and colours* make the All-New Thar #1 very, very special.”
“So, open your heart and BID BIG from 24th September to 27th September if your heart beats for the icon.”
“Come, rise for a cause. Come, #GiveToGet!”