MG Motor India has officially launched the MG Windsor EV in India, with prices starting at Rs. 13.49 lakh. This electric vehicle is designed to cater to the growing demand for eco-friendly transportation, offering a blend of style, technology, and affordability.
Key Takeaways
- Starting Price: Rs. 13.49 lakh (ex-showroom) for the base variant.
- Battery Options: Available with a 38 kWh battery pack, offering a range of 331 km.
- Variants: Three variants – Excite, Exclusive, and Essence.
- Features: Includes a 15.6-inch touchscreen, panoramic glass roof, and lifetime battery warranty.
Pricing Details
The MG Windsor EV is available in three variants, each with competitive pricing:
| Variant | Price (Ex-showroom) |
|---|---|
| Excite | Rs. 13,49,800 |
| Exclusive | Rs. 14,49,800 |
| Essence | Rs. 15,49,800 |
The base Excite variant is priced at Rs. 9.99 lakh without the battery, under the Battery-as-a-Service (BaaS) program, which allows customers to rent the battery at Rs. 3.5 per km.
Features And Specifications
The MG Windsor EV boasts a range of impressive features designed to enhance the driving experience:
- Driving Range: Claimed range of 331 km on a full charge.
- Interior Comfort: Spacious cabin with 135-degree reclinable rear seats and a panoramic glass roof.
- Technology: 15.6-inch touchscreen display with wireless Apple CarPlay and Android Auto.
- Safety: Equipped with six airbags and a 360-degree camera.
Design Highlights
The exterior design of the MG Windsor EV is both modern and functional:
- AeroGlide Design: Curvy profile with LED lighting and a closed-off grille.
- Wheels: 18-inch diamond-cut alloy wheels with an aero pattern.
- Color Options: Available in four colors – Starburst Black, Pearl White, Clay Beige, and Turquoise Green.
Battery-as-a-Service (BaaS) Program
MG Motor’s innovative BaaS program allows customers to opt for battery rental, making the vehicle more accessible:
- Rental Cost: Rs. 3.5 per km, with a minimum purchase of 1,500 km.
- Free Charging: One year of free charging at public stations through the eHUB app for initial buyers.
- Warranty: Lifetime battery warranty for the first owner, transitioning to standard terms upon resale.
Conclusion
The launch of the MG Windsor EV marks a significant step in MG Motor’s commitment to promoting electric vehicles in India. With its competitive pricing, advanced features, and innovative battery rental program, the Windsor EV is poised to attract a wide range of customers looking to transition to an electric lifestyle. Bookings for the vehicle will commence on October 3, 2024, with deliveries expected to start shortly after.