Volkswagen Drives Into Ajmer: A New Milestone Unveiled
Volkswagen India has expanded its footprint in the vibrant state of Rajasthan with the opening of a new 3S (Sales, Service & Spare) facility in the historic city of Ajmer. This strategic move not only strengthens Volkswagen’s presence in the region but also marks a significant milestone, bringing the brand’s total touchpoints to seven sales and six service facilities in the state. With a commitment to enhancing customer accessibility and ensuring a seamless ownership experience, the new touchpoint stands as a testament to Volkswagen’s dedication to providing top-tier automotive services.
Key Highlights of the New Volkswagen Touchpoint in Ajmer
Comprehensive 3S Facility: The newly opened facility in Ajmer encompasses the complete spectrum of services—Sales, Service, and Spare parts. This holistic approach reflects Volkswagen’s commitment to offering a one-stop solution for all customer needs.
Showcasing Automotive Excellence: The Volkswagen showroom in Ajmer is set to feature prominent models such as the Volkswagen Taigun and Virtus, both boasting GNCAP 5-Star safety ratings. The globally acclaimed Tiguan will also grace the showroom, showcasing Volkswagen’s commitment to delivering vehicles that prioritize safety and performance.
Strategic Regional Expansion: The expansion into Ajmer is part of Volkswagen’s larger strategy to increase its footprint across India. The brand now boasts a sales and service network that spans across 144 cities, reaching customers in diverse regions and ensuring that the Volkswagen experience is accessible to a wider audience.
Enhanced Customer Accessibility: The new touchpoint, equipped with a team of 20 skilled professionals, aims to enhance customer accessibility and cater to their complete mobility needs. The facility is not just a place to buy and service vehicles but a hub for a transparent and uncomplicated ownership experience.
Mr. Ashish Gupta’s Perspective
Commenting on this auspicious occasion, Mr. Ashish Gupta, Brand Director at Volkswagen Passenger Cars India, emphasized the brand’s commitment to safety and accessibility. He stated, “At Volkswagen, we believe safety in mobility is a fundamental right for all, and we are bringing this vision to fruition by enhancing the accessibility of our product portfolio across regions. We have made significant strides in expanding our reach across India, achieving substantial penetration in regional markets, including Tier 2 and 3 cities across the sub-continent. With our most recent introduction of a new 3S facility in Ajmer, we are aiming at democratizing safe and globally advanced mobility for customers in Rajasthan.”
Volkswagen’s Diverse Lineup
Volkswagen India’s current lineup includes the Virtus sedan, the Taigun mid-size SUV, and the Tiguan premium SUV. The introduction of the Taigun GT Edge Trail edition further highlights Volkswagen’s commitment to offering diverse and appealing options to cater to the dynamic preferences of Indian consumers.
The opening of the new touchpoint in Ajmer not only expands Volkswagen’s physical presence but also signifies a broader commitment to delivering excellence in service, safety, and accessibility. As customers in Ajmer walk through the doors of this new facility, they can expect to embark on an unparalleled journey with Volkswagen, where automotive sophistication meets warm and customer-centric service. It’s more than just a showroom; it’s a testament to Volkswagen’s ongoing journey to redefine mobility experiences across the country.
2023-11-09 19:13:50
