Royal Enfield Motorcycles Sales Report (November 2019): The recent sales report of Royal Enfield revealed the poor condition of the Indian automobile market. Both the bike and car manufacturers have been heavily affected by the auto industry slowdown as a lot of dealerships across the country have been shut down and many jobs have been lost.
Even though Royal Enfield has a strong fan following in India yet as per the latest sales report, a dip of 10.4% has been recorded in November 2019. The bike maker managed to sell 65,026 units in November last year, whereas this year, the sales figure has dropped to 58,292 units.
Despite the downfall seen in the overall sales report, the star of the Royal Enfield portfolio was Classic 350 that managed to still remain the customer’s favourite as a total of 35,951 units of the bike were sold last month. The sales were 8% lower as compared to stats registered in the same month in 2018 as last year the motorcycle was good for 39,025 units in November.
A poor sales scenario was encountered in the portfolio of Royal Enfield which is a much-loved brand in India yet the ongoing condition of the automobile market has grabbed the company under its influence.
Royal Enfield Motorcycles
Model-Wise Sales Report (Nov 2018 vs Nov 2019)
Classic 350
- November 2018 – 39,025 units
- November 2019 – 35,951 units
Thunderbird 350
- November 2018 – 8,109 units
- November 2019 – 3,588 units
Bullet 350 ES
- November 2018 – 2,317 units
- November 2019 – 3,641 units
Bullet 350
- November 2018 – 12,326 units
- November 2019 – 12,902 units
Bullet 500
- November 2018 – 108 units
- November 2019 – 24 units
Himalayan
- November 2018 – 763 units
- November 2019 – 793 units
Classic 500
- November 2018 – 1,696 units
- November 2019 – 280 units
Thunderbird 500
- November 2018 – 357 units
- November 2019 – 86 units
650 Twins
- November 2018 – 325 units
- November 2019 – 1,027 units