TVS Apache RR310 Registers 72% Sales Drop in India

TVS Apache RR310 registered 72% YoY sales drop in March 2019. The flagship sportbike from the Indian brand registered 279 units in the 31-day period, leaving the decent 983 units sales number from March 2018 in favour of a continuous downfall that started with a jump in pricing. The 2019 variant of Apache RR310 costs INR 2,24,348 for Delhi (ex-showroom) while the buyers in Kerala can have the same motorcycle for INR 2,05,348 (ex-showroom).

The lowest available price for RR310 is still higher than the expectations of an average Indian buyer as Bajaj Auto offers a much more powerful Dominar (40HP and 35 Nm) for INR 1,73,870. As the latter comes without a full-faired design, any tag under the INR 2 lakh limit would have changed the fate of TVS Apache RR310 in India.

The market is highly competitive and buyers definitely consider value for money once the initial hype for a product goes down with time. After more than one year of existence, the flagship racer is yet to deliver numbers that TVS forecasted for the RR310. Undoubtedly, a product carrying very high potential is being left behind.

TVS Apache RR310 Price List

State-Wise Ex-showroom Prices

TVS Apache RR310 Key Specs

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